THE TITAN BLOG
pure. marketing. geniusEnjoy killer anecdotes, illustrations, analogies, and infographics crafted over 20+ years of describing digital marketing. For fun, we showcase our best educational material in our podcasts and blog for your (and our) edutainment. Peruse, cogitate, comment.
Joke’s On My Generation
Warning: Contains spoiler about Santa The Ellen Show has a segment “Boomers vs. Millennials” where a young audience member and an old one must cross generations to identify objects like “earbuds” (which the Boomer calls “earbugs”) and “floppy disk” (for which the...
Can Businesses Really Use SMS Texting?
Wondering which kind of communication offers the best ROI? How about the most widely used service in the world--short message service (SMS). More and more companies are turning to SMS, which businesses use daily to engage with audiences and bolster business. With over...
Meta Tags: The Invisible Family of 4
The critical but, unseen, world of website words Meta, meta, meta. Meh. What you can’t see, can’t hurt you, right? Wrong. Metadata is invisible to the naked eye, but the information is out there if you can simply uncover it. Metadata impacts how people view your...
How to Market Cannabis: It’s not just for hippies anymore
Marijuana, once thought of as a sign of rebellion, is now regarded as having real medicinal qualities. Suddenly, the hippest trip of the 70s is now legal. As states are legalizing marijuana and licensing growers, processors, and distributors, cannabis marketing is a...
How to use long-tail keywords to boost your SEO
Everyone knows that keywords are important for boosting SEO. That’s the problem. Everyone knows, so everyone’s doing it = too much competition. But don’t worry! Because it’s not enough anymore to just include keywords in your blogs and titles--long-tail keywords are...